Marketing Of Jewellery Online | 4 Strategic Tips

Looking for best Marketing of Jewellery? Contact +91-9004561023 for specialized internet marketing, advertising and promotions management to Increase Your Sales.

When Sonia’s 17 year old marraige ended suddenly last year, she was cought in a thunderstorm of loans and maintenance bills unruly for a homemaker. For a couple of weeks she managed to keep pace, but finally economic woes took over. And she took a difficult decision of re-opening her artificial and semi-precious jewelry making skills to keep away collection agents. She opened a store on eBay for marketing of jewellery fast!

Online Jewelry Marketing Tips

Online Marketing For Jewelry -Wikipedia

Any marketing strategy for selling of jewellery cannot be complete without having an Online Marketing plan ready. For no jeweller can afford to ignore this brilliant way gen-next shops for the latest fashion accessories in the market from the comforts of their homes or workplaces.

A] Best Place for Marketing Of Jewellery

Where can you exhibit to your customers your complete product range and the best brands? Where else but your website and e-Store!

Gold Plated Jewelry

Gold Plated Jewelry (Photo credit: Wikipedia)

Growing number of people are shopping for accessories online, and you can showcase them just that under their mouse. And buying jewellery has never been easier than today! As a buyer, one can enjoy the experience of browsing through and evaluating different designs on your site. And the best thing about having a formidable online jewellery shop is that you can address their questions through web based chat software just as you answer them at your store.

Integrated Online Marketing of Jewellery: Website Management – Content Development – Creative Designs – SEO – PPC Management – Social Media Marketing – Email Marketing – Lead Generation. Contact +91-9004561023 for Increased RoMI.

B] Sell More Jewelry with Easy 1-Click Sharing!

With strategic online marketing in place, your online stores can provide individual attention to every buyer at the click of a button. Here is how.

Gnomo online shop

Gnomo online shop (Photo credit: √°lvarozarzuela)

Growing number of women and youngsters are accessing eStores nwadays to buy a huge variety of accessories and that too without any physical efforts. They include your friends, existing clients, friends of friends, employees and their social network, social media fans and thousands of your target audiences. An inclusive Online Advertising, Social Media Promotion and Email Communication program can help you engage with these high value brand advocates. Needless to say, every “Like” or “Share” that you earn can help you sell more jewellery!

C] Jewellery Marketing Strategy Now Costs Less

The fact that maintaining and marketing your website / eStore costs less than setting up physical stores is well acknowledged. But with this, your business is able to reduce the total cost of sales and can afford to share a part of savings with clients. Moreover, your online stores are active 24×7. Your sales offers and festive campaigns keep working to maintain the competition in the market. And with Express Courier delivery services, your store can fullfill orders upto customer doorsteps delivering on the most sought promise of a safe and secure delivery. Marketing of jewellery online is not only affordable for you but is deemed affordable by urban buyers too! So maintaining a co-ordinated ePresence is a fact that cannot be ignored even by the best of jewellers.

Looking for best Jewellery Marketing Strategy? Contact +91-9004561023 for specialized internet marketing, advertising and promotions. Increase Your Sales.

D] 4 Bonus Ideas for Selling Jewelry Online, Much More

You sure might be using ads in City Yellow Pages, Classifieds in local newspapers, fashion magazines and through Audio / Video media in order to attract targeted people who may not be into the Internet for marketing of jewellery. But you surely can’t ignore the comparatively well-to-do target buyers running around with 3G enabled smart phones. Entice them with some or all of these all time favorites…


Fluidance (Photo credit: andresra)

  1. Gift Certificates – Allow them to download / receive these gift certificates by email. Keep a “No minimum purchase required” tag and you could well see increase in footfalls the next season.
  2. Investment Schemes – Investing in gold and silver has been a tradition in many parts of the world like in India. Promoting your innovative monthly Gold investment plan can work wonders, try it!
  3. Easy Monthly Payments – Get your clients to try out the EMI model by promoting that sparkle in your stock. Explore interest-free monthly payment offers from credit card purchases and voila, that sparkle is all yours!
  4. Personalized Shopping Advisor – Your buyer needn’t need to be a superstar or top gun murrgan to have his / her personal jewelry advisor! Train one of your Jewelry Experts to address online customer queries when they come asking for the right sparkle to go with a specific outfit or the perfect gift for any occasion!

Complete Online Marketing of Jewellery: Website Management – Content Development – Creative Designs – SEO – PPC Management – Social Media Marketing – Email Marketing – Lead Generation. Contact +91-9004561023 for Increased RoMI.