Did you know, 95% of small business’ social media marketing strategy and plans fail to generate desired returns. And the reason, lack of proper planning. So here are 5 top steps that SMBs should take to drive their brand’s growth on social media, in these competitive times. But again, why is social media becoming increasingly important in the realm of digital marketing? And why this blog, especially when there are hundreds of blogs and videos being created every day on social media marketing strategies.
One big reason. 3.8 Billion Social Media users who spend an average 3 hours a day on their favorite social media networks.
Common Social Media Pains
Instead of randomly posting on Facebook, Twitter, Instagram or on other networking platforms…
Instead of randomly advertising and expecting your business to succeed…
Instead of randomly running daily contests and events…
Don’t you want your social media presence to get that fabled ROI everyone talks about?
If yes, here’re 5 simple and effective ways to get more from your social media accounts.
So before you post anything again,
- Define your objective
- Create target audience profile
- Plan content as per defined objective and audience
- Select the right audience network(s) that meet your objective
- Commit to implement your action plan and track ROI diligently
Social Media Strategy During Crisis
The recent pandemic has opened up a new range of benefits of having a strong social media marketing strategy. And at Aidasinc, we take pride in our social media marketing skills that is helping our clients’ companies, professional firms and other business stay relevant, even grow during all seasons. Especially in these crisis times, where team Aidasinc is helping clients stay in front of the situation with engaging content and social media communication.
How are we doing it? We’re (w.r.t points in video)
- Fine tuning content to meet audience expectations
- Optimizing clients’ digital assets to boost organic reach
- Tapping the lowering PPC rates for conversion campaigns
Because at end of day, our client’s objectives are to grow demand for their products and services. And using social media marketing intelligence, we are helping them reach the right people who are actively looking for such information. While continuously optimizing processes on the way so that every penny in their marketing budget works to generate higher conversions.
Need help with planning your social media marketing strategy?
Contact us for a discussion with our experts on innovative social media marketing strategies for your company.
A super plan with ultimate features will be waiting for you.