Aidasinc offers integrated digital marketing and consulting services that helps clients leverage social media and online marketing for higher growth. Services include: Competitive research and analysis, strategic planning, online branding, lead generation, search engine marketing (SEO/PPC) and social media marketing (SMO/SMM). Also email marketing automation, website development, conversion rate optimization, digital process optimization, content design and development, integrating information systems, end-to-end implementation and training programs.
Our services are helping solve clients marketing challenges: Such as finding new customers and retaining them, improving sales revenue, increasing web traffic and getting more sales ready leads. Additionally, improving brand awareness, building fans and followers, engaging target audiences across multiple channels, improving user experience and data quality.
We’re skilled at finding and solving marketing and customer acquisition challenges faced by businesses today. The name ‘Aidasinc’ is inspired by the popular hierarchy of effects marketing model – AIDAS – that stands for Attention → Interest → Desire → Action → Satisfaction. We combine marketing, creative and technical skills to effectively assist clients get desired results, acquire better customers, enhance brand reputation and popularity as industry leaders. Most importantly, our clients get genuine and unbiased guidance dedicated to delivering desired outcomes.
The way digital media is growing, it can easily be tagged as one of the most powerful sources of new customer development. Going further, combination of customized creative content, digital storytelling, AI, analytics and automation is going to drive business growth. Your audience is online, so you have to be prominently visible in the digital marketplace; be it through social media, organic rankings, referrals or blog posts, and so on. Digitization is modernization in the way you market your product or services is a must.
We already have more focused, optimized and data-driven marketing via micro-targeting, brand positioning, segmentation, integrated approach, web analytics, CRM, re-marketing and lead scoring. Also, with advent of artificial intelligence driven marketing automation systems, Aidasinc is taking SMB marketing to an altogether new level. Using creative content marketing tools like blogs, guest articles, videos, social media engagement and email marketing automation, we are already reaching hundreds of our target audiences across continents. While the content assets are creating awareness about our products and services, the smart lead generation and conversion campaigns are creating new business opportunities.
Aidasinc uses a strategic mix of tools and techniques that reaches your target audiences online. And engages them with your business’ brands’ products, services and offers. The objective of internet marketing (also called online marketing) can be traffic generation, leads generation, online sales development, community registrations, memberships for services or subscriptions to websites and/or your content channels.
For internet marketing, Aidasinc uses various methods, tools and techniques as per industry best practices. For example, driving traffic to a business website from search engines, social media networks, industry portals, PPC adverts and other referral sources. Or building email subscription lists and social media fan following for marketing communications like events, offers, coupons. Or driving sales from online stores using a mix of content marketing strategies.
Depending on the nature of your business, Aidasinc first does a deep competition research. This helps identify the best online channels to build online presence. Then using creative content, team @Aidasinc reaches your most desired audiences (target groups) to make them aware of your business or brands and it’s products and services. Regular monitoring marketing analytics data, team keeps optimizing funnel performance to better results.
In this earlier blog, on how to make websites perform by using digital marketing, we shared top “free” tools team uses. There are other blogs wherein we mentioned examples of best digital marketing campaigns by leading websites. And we mentioned steps you can take to get similar results. In summary, the 5 most effective digital marketing examples use a strategic mix of search engine, social media, content, affiliate and influencer marketing.
At Aidasinc, the type of internet marketing used, depends on the strategic plan defined as per the client’s business’ marketing goals and objectives. It may include search engine optimization (SEO), search engine marketing (PPC), social media optimization (SMO), social media marketing (CPC), content marketing like blogs, videos, etc., email marketing, affiliate marketing and/or influencer marketing.
According to surveys across the globe, integrated internet marketing campaigns range from a few hundred dollars to thousands of dollars a month. This largely depends on the business’s or brands products and services, industry competition and availability of marketing budgets. Alternatively, Aidasinc offers free start internet marketing services where you can pay after they get desirable results.
Tip to make digital marketing work for your business or brand’s growth – Aidasinc develops creative content that strategically positions your products and services. Then team @Aidasinc leverages the different types of internet marketing channels – search engines, social media, email lists, other popular and reputed websites to reach and engage your current and prospective customers. The results are monitored using marketing analytics data and defined conversion milestones.
The internet is sugar-laced with free videos, webinars, website tools and more to help make digital marketing easy for beginners. You can sign-up on various advertising platforms for free and use their free ad credits to create automated advertising campaigns. However, there are challenges caused by changing rules, regulations and algorithms. Especially if you are a busy business owner with little time to learn and experiment with new skills.
Marketing is becoming increasingly important for all businesses, thanks to internet enabled smartphones. eCommerce marketing can now generate sales 24×7. So Aidasinc’s marketing planning process starts with target audience profiling, competitor analysis, establishing quantifiable goals, performance tracking milestones and periodic audits to help optimize funnel conversion ratios.
As most customers can be reached virtually through digital media, geographical borders are vanishing. So any business or brand can sell it’s products and services in any location by establishing a strong online presence, branding and marketing. Hence a strong marketing strategy plan is important for every business to stay alive and meet its customer acquisition or revenue goals.
Getting a business’ or brands’ products or services to the right audiences at the right place and right time requires a well planned marketing mix. Further right pricing helps enhance the overall conversion ratio. But as marketing techniques evolve, to engage dynamic buying processes, the marketing mix too requires continuous optimization to generate maximum business results. Aidasinc manages this process for clients’ businesses.
Take for example marketing of Green Tea. Using the 7 P’s of marketing – product, packaging, price, promotion, place, positioning, people – Aidasinc defines the strategic marketing mix. Team identifies the right places to reach and engage the target buyers, e.g. Google search results, Facebook, Insta pages, communities related to health and wellness, vloggers and email campaigns to interested audience databases. And keep optimizing processes to generate better results.
The best of online marketing services can deliver results irrespective of your business, brand or company’s marketing budget. It is a highly transparent route to reach your desired audience profiles irrespective of geographic limits and time. Where paid advertising platforms like Google Ads offer fastest reach, it offers unlimited free alternatives to generate better ROI than any other. Aidasinc’s free marketing plan thus offers the best online marketing results.
Yes, there are a plethora of free online marketing courses that you can take, to learn the ropes. And then follow the online marketing industry’s best practices. However, it is easier said than done, hence many businesses like yours, hire digital marketing professionals for in-house teams though it can be expensive. Alternatively you can outsource your online marketing to a professional agency team at Aidasinc.
Time tested plans for self-sustainable, performance linked digital marketing results. FAQs help understand how to start with zero budget and organically power your business’ online growth story.
The #1 performance based marketing program with zero startup and /or monthly fees till you get desired for your business’ online growth.
Creative business website marketing for traffic, lead generation and eCommerce results backed by organic digital campaigns on search, social, referral media and related online media.
Organic marketing is natural build-up of customer traffic to your business over time. It is cost efficient, long lasting and gets unlimited clicks, i.e. no cost per click.
Digital marketing results depend on various factors like product / service pricing, offers, competition strategies, buyer demand, etc. With sustained efforts and timely implementation, projects start generating results within few months.
The free start marketing plans work on organic platforms and use open source software to deliver best in class results as per Google’s latest guidelines.
In addition to expert assistance to measure performance and monitor results, custom conversion tracking tools help track progress of each campaign.
Advance organic marketing techniques like SEO, combined with social media marketing, using creative content marketing strategies are used.
Yes, as mentioned above, Aidasinc powered free business marketing program enables hundreds of organic campaigns to promote the business at zero costs.
The best way to get desirable results organically, is to start right away in building your business and brand’s presence on top channels frequented by your potential customers.
You can visit this blog post where we listed top 18 sites that generate organic free advertising. And there are hundreds more that we track for new opportunities.
The primary marketing strategy for social media under this program is to increase awareness about your products and services among your desired target audiences. And the secondary objective is to generate website traffic, leads, referrals and other business results defined under the marketing goals.
This program helps build a consistent 360° online brand presence, thus enhancing audience engagement and positive experience across respective industry channels for best referral business.
Clearly, there’s no magic wand or universal strategy that suits every business. But what’s universally accepted as critical and is made available under this program is creative performance marketing team to help generate results.