The new year was welcomed with a lot of hope by small businesses across the globe. Where changing buyer preferences, global competition, and unpredictable economic situations were hurting businesses… the pandemic hammered a big nail on many projects. And then the chronic pain caused by limited budgets. So what promise does the coming year hold for small businesses digital marketing? What more can business owners do, instead of splurging tens and thousands of dollars in building online presence. Aidasinc proposes this alternative digital marketing strategy that will help connect with more customers, most efficiently. And listed here are the 10 types of businesses that have traditionally ignored marketing and must use this program to stay closest to their target audiences. But before that,
Why Small Business Digital Marketing Is Important
Today’s customers are looking for trustworthy brands to do business with. So simply having a beautiful website will not work anymore. It will have to be empowered with content that genuinely helps visitors. And in the process be regarded as a trustworthy source of information, of products and services. Here, having a good small business digital marketing strategy will help business owners and their sales team to proactively reach and engage prospective customers. Once this primary business link has been generated, the prospective customers can be reach via digital media and converted to make sales.
But Does Every Business Need Digital Marketing? No.
Yes, not every small business out there will require digital marketing. Some can do well with a website. And some others will do good with social media handles on Facebook or Instagram. Given a few exceptions here and there, almost every other business will require digital marketing. Particularly if it wants to reach large audience populations, spread across wide geographical locations. And wants the workings to be highly cost-effective.
#1 of 10. Healthcare Professionals – And Why.
Why because, we humans are increasingly Googling. And almost 70% people Google to get information on symptoms before contacting a healthcare professional. See this piece of information…
How many people ask Dr. Google? More than 1 billion health questions every day! Or an estimated 7 percent of Google’s daily searches as per Google Health Vice President David Feinberg, MD.
Google
So if you are a healthcare professional who wants to capitalize on this growing demand for trustworthy and reliable treatments, this small business digital marketing program is critical for you.
#2 of 10. Automotive Businesses – And Why.
Surprisingly and coincidently, buyers in the automotive industry follow a pattern quite similar to the one’s from health care industry. Every person seeking to buy a vehicle, or get accessories for their car or get one serviced asks – Google. So many automakers and dealerships are increasingly veering to the digital media to get first level exposure to such prospective clients.
60% of all automotive searches come from a mobile device and some of the top mobile searches are related to dealerships. And mobile searches for “Electric Cars” have grown by 85% in the past two years (electric cars, best electric car, bmw electric car i8, electric car charging station, top electric cars).
Thinkwithgoogle.com
So if you are into the automotive business industry and want to capitalize on this growing demand for trustworthy and reliable suppliers, Aidasinc’s free digital marketing program will be most productive for you.
#3 of 10. Manufacturers & Retailers – And Why.
If you have a branded or packaged product to sell, or a service that can be delivered online, digital marketing can get you customers from any number of desired locations.
Where retail eCommerce worldwide is pegged at 3.53 trillion, it is projected to garner 22% of all retail sales by 2023!
Statista.com
For e.g. Manufacturers of food products, pet care products, beverages, brewers and FMCG products. And providers of direct to home services that can also be rendered online (maybe partly) like catering, clothing stores, grocers, florists, custom furniture builders, event planners, interior decorators, personal trainers, nutritionists, weight-loss coaches, real estate firms, tutors, child or senior care firms, and related firms.
Your business can be from anywhere in the world and you can gain significant growth with this innovative free digital marketing services program.
Boost For Small Business Optimism
When the going gets tough, the tough get going – Ain’t it so? So when the marketplaces are kinetically shifting from offline to online, when traditional jobs are vanishing like thin air… It’s time for shifting to an alternative and more efficient marketing gear. It’s time for small businesses to deal directly with customers, digitally. And the best part here, it’s free.
Not sure if you have the time or skills in your team for effective digital marketing? Don’t worry. With Aidasinc’s free marketing service program, all technical stuff will be managed by a professional team. So you can save your time and money in learning digital marketing, or paying agency fees or spending on any form of advertising. Learn more.
Next post, other types of businesses that can take advantage of this alternative marketing strategy.