Is this query playing in your mind too? While there is no silver bullet or any magical scheme to increase website traffic with quality Pinterest followers, here are few ways to achieve great benefits and get more followers through Pinterest. Social media always focuses on gaining more followers. More the followers, more users will intermingle with your content. This will eventually lead to improve your ROI. The same thing goes for Pinterest.
Share Relevant and Interesting Content
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Pinterest is a visual bookmarking tool. It requires no big rocket science to share attention-grabbing articles. The visual and self descriptive nature makes it a perfect platform for many businesses to showcase their wares. However, even if your company has no catchy images, still there are ample of techniques to make your brand popular.
Credits: Social-followers
Pinterest is not a catalogue. Hence, content must go hand in hand with both visual and non-visual brands on Pinterest. To find some good contents and qualified followers, search for important keywords associated with your company. Sharing interesting and relevant content allows users to follow you ultimately that will increase website traffic with qualified b2b leads.
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Identify and know Your Audience
Initially understand who your target audiences are. For instance, you must know what your users are demanding and what will they love to see. But, how can you have that level of understanding of your audience? The answer is Pinterest’s analytics. Simply create a verified business account and visit analytics.pinterest.com. The “Your Audience” section helps you to know the different age groups and interests of your viewers. Pinterest’s analytics also shows you what brands your audience are most interested in. Once you understand their interests see what sort of content they are looking for. This will help you to analyse what’s working to increase website traffic and what’s not. This shall help to attract new followers with much ease.
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Make friends with influencers
Influencers are an amazing resource in gaining Pinterest followers. Collaborating with the right influencers gives more exposure to your brand. Once your audience notices that their influencer loves your views and likes you as a source of great content; most people will want to follow you then.
Social Media Is About Sharing and Interacting
Hate zombie followers? Same applies to your fans. They don’t want you to be passive. Interact with your followers if you actually wish to engage them. While repining or commenting others’ content you give an impression that you’re paying attention and that you’re interested in what they’re sharing.